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Author: Paul Cooley

Home Articles Posted by Paul Cooley (Page 4)
39 posts, 36 comments

What Is Personal Branding And Why It’s Extremely Important.

June 10, 20133 commentsFaith Branding, personal brand, personal branding, Self Brand, Your Brand, Your Personal BrandPaul Cooley

There seems to be a lot of confusion when it comes to Personal Branding. So What Is Personal Branding? Well, let me put it this way… YOU are your brand! Everything you say and do, don’t say and don’t do…

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When Social Media Becomes Overwhelming

May 31, 20133 commentsFeeling Overwhelmed, Media Strategies, Social, social branding, Social Media, Social Media StrategyPaul Cooley

Time to call it quits! … Well, not so fast… I have been seeing and hearing a lot of people talk about how they are feeling overwhelmed with social media. It has become a huge chore to keep track of…

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What Is A Value Proposition & Why Do I Need One?

May 6, 201312 commentsBrand Offer, Brand Positioning, Offers Value, The Value, Unique Selling Proposition, Value PropositionPaul Cooley

Have you found yourself being frustrated when people aren’t “getting” what it is you really do? Or maybe you find it hard to articulate what it is that you do, when someone asks the classic question “what do you do?”….

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Get Off My List! – Why Unsubscribers Can Be A Good Thing.

April 16, 20133 commentsClient, email lists, email marketing, Fans, Lists, My List, Perfect, personal branding, SubscribersPaul Cooley

I know you have been working hard on building your email list, so why on earth would I say having people unsubscribe can be a good thing?! First off, let me say, it’s going to happen. Everyone gets people that…

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I’m Miserable! – Protecting Your Personal Brand With Boundaries.

March 9, 201312 commentsBrand, Corporate Brand, Miserable, personal brand, personal branding, Protect Your Brand, Your Brand, Your Personal BrandPaul Cooley

Have you ever found yourself miserable in your job or with working on a project for a particular client? Maybe you are dealing with that right now. Let’s face it, when we are miserable with what we are doing, the…

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